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Commemorative Coca Cola carbine 94AE XTR value
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April 15, 2020 - 3:49 pm
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I noticed one of these carbines for sale for $1700.  Can anyone tell me what is the value for one of these Winchesters?  These are not listed in my 5 year old Blue Book.  Just like the DeKalb seed company rifles aren’t, either.  But, the Canadian Pacific Centennial rifles are.  I am interested in purchasing one of these just because my wife’s family used to own a coke bottler long ago.  Thanks.  Mike

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April 15, 2020 - 4:45 pm
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Hello Mike,

What is the serial number on the subject Carbine? I have my doubts that it is a true “commemorative” Model 94. More than likely it is a “limited edition” that the Coca Cola company commissioned someone to make after purchasing them from the U.S. Repeating Arms Company.

Bert

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April 15, 2020 - 11:28 pm
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I bet you are correct.  All I know is it is 1028 out of 2500.  It looks so gaudy that I would doubt that Winchester would make it!  Mike

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April 16, 2020 - 12:26 am
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A few years back I had 3 Coca-Cola Edition Winchester carbines. I bought them in Florida, took them to a show in Atlanta and sold 2 of them for what I had in all 3, $3,000.00, so I got one for “free”lol. You’re correct they are not a Commemorative but a limited edition. Ford, Dodge and Chevrolet did the same thing. The story goes that Coca-Cola ordered 2500 of them but cancelled the order part way thru, due to a change in command at Coca-Cola who didn’t like the idea of their name on a gun. The guns(about 1200) as I recall, went into storeage and were later sold to a wholesaler, along with a bunch of shotguns. This was all told to Me by Bud Davies (deceased) a good friend of mine and Commemorative dealer/collector.

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April 17, 2020 - 6:54 pm
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Well… Surely “different ‘strokes’ for different folks…” And I do believe that’s just what John Browning would likely ‘incur’; conjuring that very genetic core his rifle to have spawned. This…!
Though in mitigation, the eighteen nineties era celebrating the 1894 as another Browning genius creation. In some ways, paralleling in popularity if not story reflecting the early days of Coca Cola. That small creation of decade earlier, by nineties the unique ‘charisma’ of Coke arrived; literally! The atypical story of small startup; building the better wheel; based on energy, ingenuity, creativity vision… And cocaine! Conjuring the commemorative Coca Cola Winchester perhaps somehow suggesting the very spirit of a cocaine inspired vision!
Myself, born in ’40, growing up with Coke and the ever happy ads, from wartime victory to wholesome peacetime America. I enjoyed Coke and particularly (factoid) the bottle price unchanged from inception through late fifties; five cents for 12 oz! Happily, Coke as rightly centered core America memories!
Just my take
John

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April 18, 2020 - 2:35 pm
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Thanks for the replies.  I see the differentiation between a true commemorative and the “limited edition”.  Apparently, that is what happened with the Dekalb Seed/Asgrow rifles.  Mike

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April 19, 2020 - 4:20 pm
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I surely learn something new every time I come here.

Never heard of a Dekalb Seed Limited Edition.  But sure enough, they’re out there:

https://www.gunsinternational.com/guns-for-sale-online/rifles/winchester-commemorative-firearms/winchester-model-94—dekalb-seed-special-edition—-30-30.cfm?gun_id=100933986

Here’s the Coca Cola version.  I’ll say this about it: it’s shiny.

https://www.gunsinternational.com/guns-for-sale-online/rifles/winchester-collectible-firearms/winchester-coca-cola-centennial-set.cfm?gun_id=100983157

Notice, the Coca Cola version is part of a set – with a M1500 XTR shotgun.  

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April 19, 2020 - 4:57 pm
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steve004 said
I surely learn something new every time I come here.

Never heard of a Dekalb Seed Limited Edition.  But sure enough, they’re out there:

https://www.gunsinternational.com/guns-for-sale-online/rifles/winchester-commemorative-firearms/winchester-model-94—dekalb-seed-special-edition—-30-30.cfm?gun_id=100933986

Here’s the Coca Cola version.  I’ll say this about it: it’s shiny.

https://www.gunsinternational.com/guns-for-sale-online/rifles/winchester-collectible-firearms/winchester-coca-cola-centennial-set.cfm?gun_id=100983157

Notice, the Coca Cola version is part of a set – with a M1500 XTR shotgun.    

 Interesting.Both rifles seem to have very nice finish on the wood and nice bluing.

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April 19, 2020 - 5:02 pm
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 So it would appear ,these rifles were ordered from Winchester and the finish work all done by Winchester at the factory,as opposed to ordering the rifles and having some one other than Winchester ,do the finish work.Am I correct on that?

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April 19, 2020 - 5:16 pm
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28 gauge said

 Interesting.Both rifles seem to have very nice finish on the wood and nice bluing.  

I find myself agreeing with you.  I particularly like the wood and checkering on the Coca Cola rifle.  Substract the Coca Cola treatments and that would be a pretty nice looking rifle.

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April 19, 2020 - 8:08 pm
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Yup Made at Winchester. 1986 to mark Coca-Cola’s 100 anniversary. And similarly, there is a Dodge Marksman for sale right now on Gunbroker. They were given away by Dodge with the purchase of a new Ramcharger. Ford and Chevy did similar, I find it  interesting as to how society’s values change, the Coca-Cola guns being a prime example. Can You imagine a Staunch Democrat buying a new Ram, getting home and finding a new Winchester hanging in the back window. I was told That is kind of what happened at Coca-Cola,  and the new board of directors were horrified at the prospect of their condoning guns.

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